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The hits keep coming for the Yankees, and not the good kind.

Lindsay Clancy's ex Patrick remained stoic on the stand, while she was seen trying to hold back tears at the defense table. 

The scarcity has led to soaring prices: Cuban cigars that sold for about $26 each a decade ago are now going for more than eight times that price.

“Frankness is essential,” argues Spiked’s Brendan O’Neill after the mayhem at the Berlin Pride Parade, yet despite the attacker being “known for having connections to Islamist circles,” his Muslim identity and terrorist sympathies have been downplayed by the “self-righteous” who are “self-gagging” in the general “muffling of public opinion” that attends every such outrage.

YouTube, Instagram, And The Future Of Ministry

Authored by Van Mylar via RealClearReligion,

Meta is testing Instagram on television. Pinterest has acquired a connected-TV ad-buying platform. Social media content is becoming one of the most-watched video types on American television. And YouTube is leading the way, with tens of millions of Americans now watching YouTube on the biggest screen in the house.

YouTube's move into creator-led, 24/7 "Stations" points to something larger: digital and social platforms are no longer simply competing with television. They are becoming television.

For nonprofits and ministries, this is not a passing media trend. It is a strategic signal.

The migration of social behavior back to the living room represents a fundraising, awareness and discipleship opportunity too large to ignore. It is also a warning to organizations still treating television, streaming, social, direct mail, radio and email as disconnected channels.

That means the old channel-by-channel mindset is no longer enough. Direct mail, television, radio, email, YouTube, social media and connected television must work together as one integrated donor journey.

A short clip may create discovery. A long-form video may build trust. A host-read appeal may deepen credibility. A direct mail package may provide a tangible response moment. A TV placement may bring the mission back into the shared household space.

The living room has always carried emotional weight. It is where families hear breaking news, watch stories that move them and encounter moments that shape belief, identity, generosity and action. But the new living room is different. It blends broadcast, streaming, social video, creator content, streaming channels and algorithmic discovery into one environment.

And every generation brings a different expectation to that screen.

Gen Z views television as an extension of the feed. They are not easily moved by polished institutional messaging. They want authenticity, immediacy and evidence. They want to see who is being helped, who is telling the story and whether the mission feels credible. Creator brands are becoming television brands, and the trust younger audiences place in a familiar face is proving just as valuable as a traditional network name.

Millennials are the bridge generation. They move fluidly between television, streaming apps, YouTube, podcasts, social feeds and mobile giving. They respond to content that is useful, transparent, emotionally honest and easy to act on. They do not want friction. If the story moves them, the next step must be immediate and clear.

Gen X may be the most overlooked audience in this shift. They are skeptical, independent and media-savvy. They still understand the authority of the television screen, but they verify before giving or getting involved. For them, the formula is trust plus proof. They want to know where the money goes, whether the organization is effective, and whether the appeal is grounded in reality rather than hype.

Boomers still have a deep relationship with the living room screen, but they are not passive viewers anymore. Many stream church services, watch YouTube on their Smart TVs, and respond to familiar hosts, strong storytelling and appeals tied to faith, family and legacy.

The Silent Generation, though smaller, remains significant for legacy giving. They respond best to clarity, consistency, trusted messengers, and a sense that their giving will outlive them.

That is why the question for ministries shouldn't simply be how to buy more advertising space, but rather who they are trying to reach.

What shaped them? What do they trust? What do they question? What kind of story moves them? What makes them believe an organization is worthy of their generosity?

There is also a deeper reason platforms are chasing the living room: mobile is running out of room to grow. Social media platforms need new attention, new inventory and new environments. Television is where much of that remaining attention lives.

That should reframe how ministries and nonprofits think about television. Connected TV (like Smart TVs or TVs with an Amazon Fire Stick) is not simply an experimental add-on to a digital media plan. It is where engaged attention is moving next.

It is also where discovery and trust can converge.

Many viewers now begin watching full programs because of a short clip they first saw on social media. For a ministry or nonprofit, that matters. A short, honest clip may be the first step in a person's journey that ends in a gift, a prayer request, a church visit, a volunteer application or a deeper relationship with the mission.

Connected television is not just another media-buying channel. It is where generational habits, creator trust, algorithmic discovery and shared household viewing collide.

The ministries and nonprofits that thrive will build integrated ecosystems: short-form content for discovery, long-form content for trust, authentic storytelling for credibility and simple response paths for action.

The ministries and nonprofits that win will be the ones that understand who is sitting on the couch - the teenager scrolling and streaming, the Millennial parent multitasking, the Gen X skeptic verifying, the Boomer watching with a giving history and the older donor thinking about legacy.

For ministries and nonprofits, the calling is simple: Do not just reach the living room. Earn a place in it.

This article was originally published by RealClearReligion and made available via RealClearWire.

Tyler Durden Mon, 07/27/2026 - 18:25

The late actress left behind $400,000 in personal property despite living unhoused in Los Angeles, according to court docs obtained by Page Six.

The late actress left behind $400,000 in personal property despite living unhoused in Los Angeles, according to court docs obtained by Page Six.

Nick Bosa has not yet returned to full practice, but Trent Williams has already seen enough to offer the San Francisco 49ers an encouraging assessment. “I couldn’t even tell that he had an injury or he came back from anything,” Williams said from training camp. “Bosa looks better than he did before he got hurt...

AIR7 was constantly monitoring the car, but the driver had a step on the gas, which often made the authorities lose sight of the fast-moving vehicle.

Will these birds of a feather return to flocking together?

Juan Soto is refusing to throw in the towel on his second season in Queens.

A 36-year-old man was arrested after attempting to burn an American flag at a police station in Northern California on Sunday.

“Where free speech is prohibited, and only one party gets to communicate with the public,” added Blakeman, who said he was “invited by leaders of the Dominican community to speak.”

UCLA has tapped a major ally in its bid to keep pace in the college sports financial arms race. Its donors. The school’s athletic department announced on Monday that it received more than $41 million in private support over the 2025-26 fiscal year from more than 6,500 donors. That figure represents an 80.6% increase over...

Giants star Odell Beckham Jr. has a dream that Giants fans also hope comes true. 

LeBron James' new two-year contract with the Philadelphia 76ers includes a player option and a 15% trade kicker, but no no-trade clause. Here's why the Sixers could still move the NBA superstar if their season unravels.

Learn why pet insurance should be your first step.

Putin Admits Escalation: Enemies Unable To Defeat Russia On Battlefield, Resort To 'Open Terrorism'

This month has witnessed a string of major Wildberries warehouses and logistics hubs go up in flames due to wave after wave of Ukrainian drones strikes. The Russian online retailer, which is by far the largest and widely deemed the 'Russian Amazon' - is bracing for likely more attacks to come.

Ukraine's long-range drones strikes have very clearly moved beyond just oil and defense industrial sites, and have even included an attack on a holiday camp in Russian-controlled Zaporizhzhia over the weekend, which killed at least twelve civilians. The Kremlin called it a terror attack, given it was a direct assault on a resort area.

Fresh Monday comments from President Vladimir Putin have highlighted this shift in Ukraine's strategy. Putin says that its forces are unable to advance the battlefield, and so are increasingly moving to outright terrorism tactics.

Image via Sputnik 

"[Enemies] are unable to defeat Russia on the battlefield so they are betting on using openly terrorist methods against our people," Putin said at a Kremlin meeting with members of the outgoing Eighth State Duma (lower house of parliament).

"However, no one has ever succeeded in breaking the Russian people. It has never happened and it will never happen," he stressed. He further highlighted a broader Western effort to 'rattle' and 'break' Russia which the populace has successfully endured for years at this point. 

"Seeking to rattle the Russian state and provoke social division in our country, [Western countries] have attempted to strangle our economy, financial system, and banking sector, and sought to undermine the potential of science, industry, and education," Putin said.

But he admitted some serious challenges as a result of the 'special military operation' in Ukraine. "In response to historic trials and aggressive external pressure, our multi-ethnic people have responded with internal solidarity. That has always been the case, and that is precisely what we see today," he said.

"The past five years - the period of your tenure as deputies - have been challenging and immensely responsible for our country," Putin told the legislators. 

"We have long been confronted with unlawful restrictions, with attempts at containment and pressure - both after the 'Russian Spring' of 2014 and even before that. But since 2022, the West has put the Russophobic machine into full swing," he recalled.

Ukrainian drones strikes on a Wildberries facility in the vicinity of St. Petersburg last week:

Compilation of most Ukrainian drones strikes on a Wildberries facility in the vicinity of St. Petersburg, Russia this morning. https://t.co/8E7IJ7ZNI6 pic.twitter.com/fY7zmDyKDn

— Woofers (@NotWoofers) July 24, 2026

Some analysts have observed that over the last several months the war has moved toward escalation - and a more 'total war' environment which puts civilians on either side at greater risk.

Russian ballistic missile attacks directly on the Ukrainian capital have been more devastating of late, and so have Ukraine's long-range drones sent deep into Russia. With Russian missiles and drones increasingly falling on residential neighborhoods in and around Kiev, the Zelensky government is also hurling the terrorism charge right back at Moscow.

Tyler Durden Mon, 07/27/2026 - 18:00

Pirlo, who earned 116 caps for Italy and won the World Cup in 2006, was set to lead the Azzurri after talks with Pep Guardiola over the role broke down.

Kyle Shanahan returned to the San Francisco 49ers’ practice field for a second consecutive day Monday, although watching from a safe distance proved harder than expected. David Lombardi reported that Shanahan again joined general manager John Lynch in center field for the closing stretch of practice. Their quiet observation post suddenly became part of the...